Enhancing User Engagement: Implementing LinkedIn Share for Landing Pages

Introduction

We recently added a "Share on LinkedIn" feature to our landing page project, devlog-ist/landing. The goal was to increase user engagement and expand the reach of user portfolios by enabling seamless sharing on LinkedIn. This post details the implementation process, covering AI-powered post generation, direct publishing via the LinkedIn API, and considerations for different user tiers.

Key Features

The LinkedIn share functionality incorporates several key components to provide a smooth and effective sharing experience.

AI-Powered Content Generation

To streamline the sharing process, we integrated AI to generate suggested text and banner images for the LinkedIn post. This helps users quickly create engaging content without manual effort.

Direct Publishing via LinkedIn API

The feature allows users to directly publish the generated content to LinkedIn via the LinkedIn API. This eliminates the need for manual copying and pasting, simplifying the sharing workflow.

Rate Limiting

To manage resource usage and provide differentiated features, we implemented rate limiting for free users. This ensures fair access to the LinkedIn sharing functionality.

Implementation Details

The implementation involved several steps, including setting up the user interface, integrating with the LinkedIn API, and handling translations.

Alpine.js Modal

We utilized a multi-step Alpine.js modal to guide users through the sharing process. This approach provides a clear and intuitive interface.

<div x-data="{ step: 1, postContent: '' }">
    <template x-if="step === 1">
        <div>
            <h2>Step 1: Review Post</h2>
            <textarea x-model="postContent"></textarea>
            <button @click="step = 2">Next</button>
        </div>
    </template>

    <template x-if="step === 2">
        <div>
            <h2>Step 2: Share on LinkedIn</h2>
            <button @click="// LinkedIn API call">Share</button>
        </div>
    </template>
</div>

This code snippet illustrates the basic structure of the Alpine.js modal. It uses x-data to initialize the component state and x-if to conditionally render different steps. The postContent variable stores the generated post content, and a button triggers the LinkedIn API call.

Translations

To support a global audience, we provided translations for the feature in four languages. This ensures that users can access and utilize the LinkedIn sharing functionality in their preferred language.

Theme Integration

We integrated the LinkedIn button across all eight themes of the landing page project. This ensures consistent availability of the sharing feature, regardless of the chosen theme.

Conclusion

By adding the "Share on LinkedIn" feature, we aimed to boost user engagement and expand the reach of user portfolios. The implementation involved AI-powered content generation, direct API publishing, rate limiting, and multi-language support. Consider how you can similarly integrate social sharing directly into your application to encourage wider content distribution and user growth.